Soft & Dri

Free of Aluminum, Full of Confidence

The gentle, aluminum free formula softly glides on skin to keep you fresh and dry. All day. Every day. No matter what comes your way.

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All Day Confidence

Since 1968, our unique formulas have helped women stay fresh, dry and ready to take on every day. Whether it’s 2pm or 2am, let your confidence shine with Soft & Dri.
Soft & Dri Confidence

Ingredients You Can Trust

From our signature spray antiperspirant to our unique, aluminum-free deodorant, all formulas are gentle on skin and infused with a burst of fresh fragrance. Go confidently.


Make Our Signature Your Own

Adored for generations, our five-star Classic Spray fragrance has a soft, powdery scent to keep you feeling fresh and confident, all day long.
Finally, an aluminum free deodorant that WORKS!
- CeeCee
This is a wonderful deodorant- it keeps you dry all day long and it smells great!
– Nikki

What We Care About